You're an English rock band from the East Midlands: Derby, to be precise. You release an album and get a bit of interest, but gigs dry up and the record company lose interest; you can't get arrested. What to do?
Move to LA, of course! Put out a catchy single, get it played on every FM station from the Eastern Seaboard to the West Coast and perform it on Jimmy Kimmel Live! to a TV audience of kajillions. Then watch the offers pour in to open for the Rolling Stones, the Who, the Foo Fighters...
And, what won't do any harm, record a tasty (very tasty) cover and shoot a stylish promo film for it in black and white. In a pub. In Derby.
The Struts: Get Lucky
They say their influences are Queen, The Darkness, Aerosmith and the Stones. No shit, Sherlock.